Ultra-Rare Events
1. Only four Fridays from 2019 to 2025 cracked that 600 mark: April 9, 2021 | March 25, 2022 | May 12, 2023 | March 21, 2025
That’s less than one per year on average — which tells us this isn’t a normal market behavior. It’s a response to market urgency.
2. That we have had 4 consecutive weeks of positive growth in appointments week-over-week which has never occurred.
This all points to a shift in buyer psychology, which makes for a very dynamic market.
